Plausible Analytics is een eenvoudig, open-source, lichtgewicht (<1 KB) en privacy-vriendelijk alternatief voor Google Analytics.
Take a look at the live demo.
You need a subscription to Plausible Analytics to track your stats. There’s a free 30-day trial with no credit card required.
We’re completely independent, self-funded, bootstrapped and debt-free. We’re not interested in raising funds or taking investment. We choose the subscription business model rather than surveillance capitalism. We’re operating a sustainable project funded solely by the fees that our subscribers pay us.
Visit our website for full details.
Why use Plausible?
Google Analytics is frustrating to use, difficult to understand, slow to load and privacy-invasive. That’s why we built Plausible Analytics, a simple but powerful, lightweight, open source and privacy-friendly alternative.
Here’s what makes Plausible a great Google Analytics alternative and why over 12,000 paying subscribers trust us with their website and business insights:
Smooth transition from Google Analytics
Plausible features a realtime dashboard, entry pages report and integration with Search Console. You can track your paid campaigns and conversions. You can invite team members. You can even import your historical stats from Universal Analytics. Learn how to get the most out of your Plausible experience and join thousands who have already migrated from Google Analytics.
Simple analytics at a glance
Plausible is simple analytics. It is easy to understand and it cuts through the noise. Check your site traffic and get all the essential insights on one page in one minute. There are no layers of menus, there is no need for you to build custom reports, custom dashboards or PowerPoint documents.
Lightweight script that keeps your site speed fast
Plausible is lightweight analytics. Our script is 45 times smaller than Google Analytics. Your page weight will be cut down, your site will load faster and you’ll reduce your carbon footprint for a greener and more sustainable web. A site with 10,000 monthly visitors can save 4.5 kg of CO2 emissions per year by switching.
No need for cookie banners or GDPR consent
Plausible is privacy-friendly analytics. All the site measurement is carried out absolutely anonymously. Cookies are not used and no personal data is collected. There are no persistent identifiers. No cross-site or cross-device tracking either. Your site data is not used for any other purposes. All visitor data is exclusively processed with servers owned and operated by European companies and it never leaves the EU.
Track goal conversions, revenue and campaigns
Plausible is useful. Segment your audience by any metric you click on. Answer the important questions about your visitors, content and referral sources. Analyze paid campaigns using UTM parameters. Track WooCommerce revenue, outbound link clicks, file downloads and 404 error pages. Create custom events with custom dimensions to track conversions and attribution. Increase conversions using funnel analysis.
Invite team members and share your dashboard
Plausible is shareable. Your stats are private by default but you can choose to be transparent and make them public so anyone with your custom link can view them. You can also share your stats privately by generating a secure link. This link is impossible to guess but you can add password protection for extra security. You can invite team members and assign user roles too.
Transparent and open source software
Plausible is open source analytics. Our source code is available and accessible on GitHub so anyone can read it, inspect it and review it to verify that our actions match with our words. We welcome feedback and have a public roadmap. If you’re happy to manage your own infrastructure, you can self-host Plausible too.
- Our product is updated several times per week and with our WordPress plugin you always have access to all the latest features
- Automatically includes tracking code in the header of your site
- Simple plugin settings page with easy options
- Get more accurate stats by running the Plausible script as a first-party connection from your domain name
- View your Plausible stats directly in your WordPress dashboard (you can grant access to other user roles too)
- Tracking of admin users is disabled by default (you can also disable tracking of other user roles)
- Enable file downloads, external link clicks and 404 error pages tracking
- Custom events and custom dimensions can be setup using CSS class names directly in the WordPress editor
- Integrate with Google Search Console so you can see search queries people use to find your site in Google’s search results
- Import your historical Google Universal Analytics stats
- Keep an eye on your traffic with weekly and/or monthly email and Slack reports
- Get traffic spike notifications via email or Slack so you don’t miss being on the Hacker News
- Tag your paid ads, emails and social media posts with UTM tags and analyze your ecommerce and marketing campaigns from click to conversion
- Filter the dashboard by any metric that you click on to get further insights. Mix and match filters too
For more information: How to setup Plausible Analytics WordPress plugin.
- WordPress 4.8 of hoger
- PHP versie 5.6 of hoger
- MySQL versie 5.5 of hoger
Automatische installatie is de gemakkelijkste optie, aangezien WordPress de bestandsoverdracht zelf afhandelt en je je webbrowser niet hoeft te verlaten. Om Plausible Analytics automatisch te installeren, log je in op je WordPress dashboard, navigeer je naar het menu Plugins en klik je op Nieuwe toevoegen.
Typ “Plausible Analytics” in het zoekveld en klik op Zoek plugins. Zodra je de plugin hebt gevonden, kun je er details over bekijken, zoals de punt release, waardering en beschrijving. Het belangrijkste is natuurlijk dat je het kunt installeren door simpelweg op “Nu installeren” te klikken.
Om handmatig te installeren moet je de plugin downloaden en uploaden op je server via FTP. De WordPress codex bevat instructies over hoe je dit doet.
Why should I stop using Google Analytics on my website?
We may be biased but we don’t recommend you use Google Analytics on your WordPress site because of these reasons:
It’s owned by Google, the largest ad-tech company in the world
It’s a bloated script that affects your site speed
It’s overkill for the majority of site owners
It’s a liability considering GDPR, CCPA and other privacy regulations
It’s blocked by many plugins and browsers so the data is not very accurate
It’s abused by referral spam that skews the data
It’s a proprietary product so you need to put your trust in Google
It worsens the user experience due to the necessity for the annoying prompts
Read more: https://plausible.io/blog/best-wordpress-analytics-plugins
Waarom is Plausible niet gratis zoals Google Analytics?
Google Analytics is gratis omdat Google gebouwd is rond het verzamelen en analyseren van grote hoeveelheden persoonlijke gegevens van gebruikers van het internet. Ze gebruiken de verkregen inzichten om reclame te verkopen.
Met Plausible bezit je je websitegegevens en heb je 100% controle erover. De gegevens worden niet gedeeld met of verkocht aan derden. Aangezien we geen geld verdienen aan gerichte reclame, werken we met een abonnementssysteem.
Revenue from subscriptions is used to pay our rent, further develop Plausible and allow us to commit to Plausible and open source full time.
Is there a demo available?
Yes, you can check out our demo at https://plausible.io/plausible.io
How can I contribute to Plausible?
Check out our GitHub repository where all the development of Plausible Analytics and of our WordPress plugin are done in the open.
Main repo: https://github.com/plausible/analytics
Plugin repo: https://github.com/plausible/wordpress
You can also blog and in other ways share with the world what you like about Plausible, what you use it for and how it helps you solve your challenges. Our growth can be attributed to people who love to use Plausible and who decide to share their Plausible experience with the world.
You can also contribute to Plausible by translating our plugin. Take a look at https://translate.wordpress.org
How can I contact you?
You can read more about us: https://plausible.io/about
Contact us: https://plausible.io/contact
Bijdragers & ontwikkelaars
“Plausible Analytics” is open source software. De volgende personen hebben bijgedragen aan deze plugin.Bijdragers
For the full changelog, check out our Github repository.